It had to be done, and it had it be done immediately!
It was 1981 and I had just heard that the BBC radio serialisation of
The Lord of the Rings that I had just completed co-adapting was to be featured on the front cover of
The Radio Times.
The artist chosen for the task was to be the great – the legendary – Eric Fraser, whose work is currently the subject of
a major selling exhibition at Chris Beetles Gallery.
As I mentioned when talking about the Beetles exhibition, having a dad who had worked in commercial art meant that I had long been aware of Fraser's stunning illustrations that, for years, had been among the finest graphic work decorating the covers and programme pages of
The Radio Times.
Also, Fraser was already an experienced chronicler of Middle-earth history: in 1977 he had redrawn for publication by the Folio Society, chapter-header decorations to
The Lord of the Rings designed by the then Crown Princess Margrethe (now Queen Margrethe II) of Denmark...
And, two years later, in 1979, Fraser had illustrated
The Hobbit as a companion volume for the Folio Society...
SO... I
knew that I simply
had to own that forthcoming
Radio Times cover art!
I wrote to Eric Fraser, care of the magazine's art editor, and back came a courteous reply from the artist telling me that he had not yet drawn the cover and perhaps I ought to wait until I saw the finished work before deciding whether or not I wanted to buy it.
However, I wasn't risking anyone else getting their hands on that cover –
whatever it looked like! I wrote again, saying that I was prepared to buy it sight unseen. Another polite, but slightly incredulous letter from Fraser, said that – 'if I was quite sure' – it would cost 40 guineas. I duly gulped (40gns in 1981 was more than it sounds today!) and – telling myself that it could only increase in value – dashed off the cheque and waited for the 7 March 1981 issue of
The Radio Times to appear...
Eventually, one morning, it dropped through the letterbox...
My perspicacity was rewarded: the moment it was published, the artist was inundated by requests to purchase the cover – from Tolkien fans and a slew of BBC personnel from the series' producer, via the Head of Radio Drama and the Controller of BBC Radio 4 up to the Director General! There were some very grumpy people as a result of Sibley having had the wit and persistence to approach the artist before he had even picked up his pen!
Eric Fraser also drew 26 decorations for the Sunday Radio 4 programme page for each of the original weekly broadcasts, although some never appeared due to industrial action...
Sadly, I didn't have the money to buy any of these additional Frasers, but I content myself that I had managed to acquire an iconic cover (his penultimate for
The Radio Times), drawn two years before his death in 1983 and an image indelibly associated with the radio series – especially as it appeared on posters and record sleeves...
...and, once again, as a postcard for 2002, thirteen-episode repeat...
If you'd like to see the original, it is currently on show (but
not for sale!) at the exhibition,
Eric Fraser (1902-1983) at
Chris Beetles Gallery in London until 11 May 2013.
This major retrospective exhibition features over 300 works at a range of prices.
Chris Beetles Gallery
8 & 10 Ryder Street
St James's
London
SW1Y 6QB
Telephone: 020 7839 7551
Gallery Opening Times:
Monday - Saturday, 10:00 - 17:30